THE BRILLIANCE INTENSIVE : WEBSITE + BRANDING VIP EXPERIENCE
THE BRILLIANCE INTENSIVE : WEBSITE + BRANDING VIP EXPERIENCE
It’s your time. Time for a brand and website that fills you with joy and possibility. It’s time for you to stop playing small, to stop putting up with your website or making do, it’s time for you to step up and own your greatness. It’s time for you to have an online presence which presents the very best version of you, elevates you, and inspires you to become even more amazing every day.
DESIGNED TO BRING YOUR VISION TO LIFE WITH EASE AND GRACE AND FUN, THE BRILLIANCE INTENSIVE IS A ONE MONTH LONG IMMERSIVE PROCESS WHERE WE WORK TOGETHER TO REFINE YOUR MESSAGE, DEFINE YOUR BRAND AND CREATE YOUR WEBSITE.
WE RUN THE BRILLIANCE INTENSIVE TO A SCHEDULE, WITH TWO WEEKS OF PRE-FLIGHT PREPARATION, FOUR WEEKS OF INTENSE CREATION, AND TWO WEEKS OF WRAP-UP WORK:
PRE FLIGHT WORK
We meet for a Skype session to discuss your wants and needs and wildest dreams for your branding and website. I send you a questionnaire to complete, and set you up with a private Pinterest board where we can share information and inspiration. The whole project can be viewed on our shared Asana board – a virtual notice board where we can both add information.
Will be researching and exploring your brand ID – your look, feel, vibe, message and audience connection to come up with the colors, fonts, logos and images to use on your site. I will present you with a number of design options that we will review and refine and rework through the week until you are completely in love.
We will be working together to optimize your content, truly designing the actual experience to be taken by your website visitors. We’ll look at the paths they will take to learn about you and your work, and we will study each and every option to make sure that you are communicating exactly what you want to convey through copy and imagery and layout.
We will consider your website as an art gallery, with you and your work as the artwork to be showcased. I will start the website construction process, building great, spacious virtual rooms to let you and your venture really be the star.
We will be looking in closer detail at packaging you and your services. We will dig into your offers and services and freebies and make sure that everything you put out into the world has a consistency and attention to detail across the board. We will talk about your needs for social media, and create headers and graphics and templates for all your accounts.
2 WEEK WRAP UP
At the end of the month, the immersion process will come to an end. Over the next two weeks I provide you with images and templates to use for your future offerings, and put together a brand style guide so you will be able to work with anyone or DIY your own graphics in the future. This will also be the time where we can make any adjustments and refinements to your site. We will remain in regular contact and make sure that everything is exactly as awesome as you expect!
No more going backwards and forwards between your graphic designer and your web designer and the developer, while you try and keep everyone moving and on task. That can be frustrating and we don’t want that. Lets make this easy.
You and me. In regular communication, focused entirely on you and your brand for a whole month. We get together via Skype for 45 minutes, once a week and touch base via email daily. You will not only get a brand new online look and presence, you will have a consistently reliable creative collaborator who listens and cares and empowers you to unleash your full brilliance on the world.
With the VIP Experience, you get -
- Weekly 45 minute Skype session to discuss your brand, vision and direction
- Daily email communication
- Full branding package to include primary + alternative logo, brand fonts and colors established, favicon and mood board
- 14 page WordPress or Squarespace website with simple e-commerce section if required
- Branded materials (eg opt in PDF)
- Newsletter Design
- 10 branded graphics for use on social media
- Social media headers, graphics and templates
- Templates to use on future materials
- Complete custom brand style guide
- Custom video training walking you through your own website
As I only work with one person at a time for the VIP Experience, there is usually a waiting list. Send me a message via the contact form and I will let you know the next available timeframe. We can also set up a time for a 30 minute coffee date via phone or Skype to see if this is right for you...
In preparation, I will send you a questionnaire which must be completed, where you list your brand colors and fonts and links to social media accounts and your mailing list if you have one. I will also send you a copy of the Plan Your Website This Weekend e-course. If you fill this in, you will have all your copy ready to go when your Design Day arrives.
Before we start, you will need to have purchased a domain name, and you will need to decide if you would like your site built on Squarespace or Wordpress. If you have existing web hosting, I will need the details. If you do not have hosting, and you want a Wordpress site, I will set your site to be hosted by Flywheel and transfer billing to you when the site is complete. If you want a Squarespace site, I will build it for you and transfer it to you for billing when it is complete.
While I am working on your site, we will need to be in close communication. Please do not disappear. I cannot be held responsible for delays caused by you not replying to my emails or messages. While we are working together, we will communicate regularly via email or messenger, and we will Skype when necessary.
Once your site is up and running, you will need to purchase the license for the theme used for your site (Approx $58) if you are using Wordpress. This ensures that you can get updates and customer support directly from the developer. For a Wordpress site, you will be responsible for monthly hosting fees. For a Squarespace site, you will be responsible for Squarespace fees, which can be paid monthly or annually.
If you require any extras, such as additional/ interior pages on your site or services such as copywriting or sourcing images, I will charge my hourly rate of $125/ hour for their construction.
Payment for this website is due in full to secure your spot. Please contact me for an invoice if you’d rather pay in two installments. You can pay 50% to book with 50% due upon completion – all payments are to be completed before the website goes live. Once you purchase this website, I will send you a contract for review plus a link to the questionnaire. Please complete both at your earliest convenience. I will confirm the time schedule for your site and send you the checklist of information needed once I receive the completed questionnaire and signed contract. When designing the site, I will be in close communication with you. You can expect to have 1-2 Skype discussions and regular emails updating you with progress. If you do not wish to Skype, we can telephone or conduct all communication via email.